Discover the changing behaviours, motivations and needs states of your brands' consumers
Operators and suppliers will have to appeal to a much changed consumer base split between enthusiastic and more hesitant users, the latest edition of CGA’s new Consumer Countdown to Reopening Series reports shows.
With less than a month to go before hospitality starts to resume trading, CGA’s new Consumer Countdown to Reopening research shows a widespread determination to get back to restaurants, pubs and bars—even if it means sitting outside.
The majority of consumers feel confident enough to return to pubs, bars and restaurants after England’s lockdown, a new CGA survey shows.
In their latest Consumer Survey, On Premise consultancy CGA revealed that consumers are returning to pubs after lockdown with changed mindsets, an increased desire to visit local venues, and a new tendency to experiment and treat themselves.
Consumers are badly missing hospitality experiences but understand that going out to eat and drink won’t return to normal for a while yet.
Two thirds of consumers celebrating Valentine’s Day this year will do so by getting food and drink from the out-of-home sector, new insights from CGA show.
Consumer confidence about eating and drinking out has dropped by ten percentage points since October, CGA’s first 2021 Hospitality Consumer Forecast reveals
With Britain in lock-down, hot food delivery services from restaurants and takeaways are set to have an increasingly important role in keeping the nation fed. The public’s appetite for delivered food has been growing.
The public has become increasingly focused on health and wellness as a result of the COVID-19 crisis, with two thirds (66%) of adults saying they are now taking precautions to protect long term health, such as changing what they eat and drink and how frequently they exercise, new research from CGA reveals.
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