On Premise market measurement, location planning, sales targeting & consumer research for the UK & Ireland
Jonny & the Client Services team work closely with leading drinks suppliers, using CGA’s best-in-class data, insight & consultancy services to support their On Premise channel strategies.
Jonny joined us as an account manager in 2009, soon rising through our ranks. Now Managing Director of UK & Ireland, his Client Services teams makes sure CGA’s clients have the highest level of service, data & insight to help brands unlock new sales and marketing opportunities.
Managing director: UK & Ireland
Business Unit Director for Hospitality Operators & Food, EMEA
CGA works with leading food & drink suppliers & hospitality operators across the UK & Ireland, providing unique expertise
across all parts of the On Premise route to market
Case Study: Brewdog wins tender process and gets stocked in 150 new outlets
“We use Coffer Peach as the essential industry yardstick to measure competitive performance”
Case Study: Molson Coors builds on strategic partnership with national pub chain
“CGA is a perfect partner, a trusted source of intelligence that helps us identify opportunities and make the best decisions”.
REACH compares key On Premise consumer metrics across 24 markets to uncover global trends. Understand how consumer attitudes motivations & need states are driving On Premise behaviours & category dynamics.
Available in all markets
Market measurement data for all Beverage Alcohol and Soft Drink categories and brands.
Track consumer eating & drinking out behaviours, understand size of the prize opportunities for brands & categories by occasions & channels
National Account teams can build customer presentations by accessing chain level insights through this easy to use online tool
Drinks brand health measurement; brand choice and consumption by occasion and channel.
Track hospitality chain visits, usage, NPS scores, drivers of satisfaction, plus drinks brand and category preferences at chains
Online directory of all licensed venues, with sales targeting & location planning capabilities
Plan your ‘with food’ strategy with dish level sales data
Foodservice food item sales data.
Available in Great Britain.
Hospitality’s leading sales barometer – track total & like for like sales free of charge when you join the cohort
Track size and shape of the Hospitality sector & trends impacting the market landscape
Daily sales benchmarking – compare your performance against your competitor set
Local market price benchmarking – compare prices of your key items with other local venues
Consumer data analysis tool giving you a 360 view of consumers in the On Premise
To learn more about how location planning can help your business, please get in touch.