Reports

CGA reports provide in-depth data & insight on the out of home market, ranging from business leadership, consumer research to market growth. All reports are free to download unless otherwise stated.

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Channel Strategy Report

US Channel Strategy Study 2024

CGA by NIQ’s Channel Strategy report 2024 offers a comprehensive overview of On Premise channels. It uncovers profiles of interest, information around consumer visitation, and their consumption behaviors within the channel – key to informing successful On Premise strategies.

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Consumer Pulse Report

한국 온프라미스 소비자 동향 보고서

전 세계 음료 주류(BevAl) 업계에서 신뢰와 검증을 받은 NIQ의 월간 온프레미스 소비자 펄스 보고서는 바, 레스토랑, 펍 및 기타 온프레미스 채널에 대한 신속한 ‘온도 체크’ 역할을 합니다. 이 보고서는 음료 공급업체, 제조업체 및 운영자에게 최고의 툴에서 도출된 중요한 데이터와 인사이트를 제공합니다.

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Cocktails

The Global Cocktail Report

CGA by NIQ’s Global Cocktail Report reveals that cocktails are now consumers’ fourth most popular category and cocktail consumers are increasingly attracted to tequila, coffee flavours, no and low alternatives and new experiences. The exclusive research is powered by CGA’s REACH survey, which tracks big On Premise trends and developments in 38 key countries, with responses from around 30,000 consumers and 600 operators.

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Consumer Pulse Report

South Korea On Premise Consumer Pulse Report

Tried and trusted within the global beverage alcohol (BevAl) industry, CGA by NIQ’s Monthly On Premise Consumer Pulse Reports serve as a fast turnaround ‘temperature check’ of bars, restaurants, pubs, and other On Premise channels. These reports provide beverage suppliers, manufacturers, and operators with critical data and insights derived from our best-in-class tools.

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Consumer Pulse Report

Italy On Premise Consumer Pulse Report

Tried and trusted within the global beverage alcohol (BevAl) industry, CGA by NIQ’s Monthly On Premise Consumer Pulse Reports serve as a fast turnaround ‘temperature check’ of bars, restaurants, pubs, and other On Premise channels. These reports provide beverage suppliers, manufacturers, and operators with critical data and insights derived from our best-in-class tools.

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GO Technology

GO Technology September 2024

Customer loyalty is fragile, and hospitality is no exception, with new figures from Zonal’s latest GO Technology report in partnership with CGA by NIQ, revealing that 31% of restaurant, pub and bar goers are very or somewhat likely to switch to a competitor.

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Drinks

Premium Brands: Take flight in Airport Bars

The US On Premise sector has seen a notably positive trajectory this year, presenting ample opportunities for businesses to capitalize on in the months ahead. Drew Hummel, Client Solutions Director at CGA by NIQ, examines the opportunity offered to brands, suppliers, and operators that can successfully navigate the airport channel.

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