GO Technology

GO Technology is CGA & Zonal's joint research platform investigating consumer behaviours & attitudes towards digital
technology in the On Premise.

GO Technology April 2022

The figures from Zonal and CGA, highlight how social media channels are becoming a close competitor to Google, which is used by 79% of consumers to search for venues.

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GO Technology March 2022

The latest GO Technology report from Zonal and CGA reveals that the majority of consumers (80%) are interested in some form of personalisation when visiting pubs, bars and restaurants.

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GO Technology September 2021

The latest GO Technology report from Zonal and CGA reveals that, having accepted the need for technology in hospitality during the pandemic, consumers have discovered just how much tech improves every step of their hospitality journey.

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GO Technology April 2021

The latest GO Technology report from Zonal and CGA reveals that, having accepted the need for technology in hospitality during the pandemic, consumers have discovered just how much tech improves every step of their hospitality journey.

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GO Technology March 2021

This edition of GO Technology looks at how consumers’ use of digital solutions has evolved in the COVID-19 era-and which innovations are coming down the line in 2021.

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GO Technology October 2020

Being viewed as a sustainable hospitality business is important for today’s consumers. This report details what GO Technology’s exclusive research reveals about their views and attitudes to food waste in particular.

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GO Technology November 2020

The COVID-19 pandemic has put digital solutions at centre stage in the consumer journey and hospitality’s safety precautions, but how have consumers reacted to this change when eating and drinking out?

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