London and the North West are both key markets for On Premise suppliers. But CGA by NielsenIQ’s OPM data reveals some significant differences in consumers’ habits and preferences in the two regions.
On Premise drinks sales were back in fractional growth from pre-COVID-19 levels last week—but with inflation nearing double-digits, trading remains well down in real terms.
With consumers’ spending under mounting pressure, what can beer suppliers do to protect sales and reach new drinkers?
The confidence of restaurant, pub and bar leaders tumbled over the second quarter of 2022 after costs soared for both businesses and consumers.
CGA by NielsenIQ’s latest consumer research highlights that Kiwi consumers typically enjoy three drinks in the On Premise, with well over half of consumers sticking with the same drink and brand. However, of those 2 in 5 consumers who are less brand-loyal, value-for-money is the driving factor in influencing repeat purchases.
El último informe de Preferencias del consumidor On Premise en México de CGA por NielsenIQ, que encuesta a 1200 visitantes que realizan consumo On Premise en todo el país, destaca que las visitas se mantienen bastante coherentes y que los consumidores están e los restaurantes (un 90 %) sobre los bares y las cafeterías cuando se trata de tipos de lugares favoritos.
The latest Mexico On Premise Consumer Pulse from CGA by NielsenIQ, which surveys 1,200 On Premise visitors across the country, highlights that visitation remains fairly consistent and that consumers are opting for restaurants (90%) over bars and cafés when it comes to favorite venue types.
The capitals of the Republic of Ireland and Northern Ireland are key markets for On Premise suppliers—but CGA by NielsenIQ’s research reveals some crucial differences in consumers’ habits and preferences in the two cities. Here are just six variations.
Join CGA by NielsenIQ on 22nd September 2022 on a walking tour of Manchester’s new and trendsetting hospitality venues, connect with local operator colleagues and enjoy an afternoon of inspiration and innovation.
Drinks sales in Britain’s On Premise have fluctuated widely over the last two weeks, with the heatwave bringing mixed fortunes for pubs, bars and restaurants.
The venue for this year’s Peach 20/20 Conference and Hero & Icon Awards dinner is The Roundhouse in London – one of the most exciting live performance spaces in the world.
We all know about the perceived (and demonstrable) truth that brands are seeded and built in the On Premise before being grown and cultivated in the Off Premise, but, as that may well be, is there a place for loyalty in pubs, bars, clubs, and restaurants? And if so, what does it look like? Charlie Mitchell, research and insight director, explores…
CGA by NielsenIQ’s consumer research reveals an average visit to the On Premise typically consists of three drinks for Aussie consumers, with around half remaining loyal to their preferred drink serve and brand regardless of occasion and venue. However, amongst those who are less brand loyal, quality is the most influential factor for repeat purchases.
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