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Consumer Research

Cocktails look to defy cost of living impact

The post-lockdown return to market has seen a growth in demand for premium serves amongst treat-seeking consumers. But, the price of cocktails is rising, against a broader market backdrop of growing inflation and a cost-of-living crisis.

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Daily Drinks Tracker

Football and fine weather result in winning drinks sales

A winning combination of the Euros final, the return of the Premier League and good comparative weather contributed to On Premise drinks sales defying current pressures in the latest week. As a result, they helped contribute to the best average value growth since the Jubilee weekend two months ago.

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Consumer Research

What’s driving key category trends in the On Premise

The On Premise has always been key to driving growth in drinks sales, building brand loyalty amongst consumers, and is an important channel for NPD. It’s no secret that following the reopening of the On Premise post-pandemic, consumer tastes have shifted. However, the increases in inflation and cost-of-living pressures have meant that consumer trends are continuing to evolve rapidly.

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Consumer Research

Drink-led venues showing popularity over the summer in Canada

CGA by NielsenIQ’s July On Premise Impact report for the Canadian market, highlights a popularity with drink-led venues and in turn, high engagement with the late evening/night time visitation – especially amongst neighbourhood bars, Sports bars, casinos, and nightclubs over the weekend.

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