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Optimising category offering and improving activations and sales effectiveness.
Leading drinks supplier successful in convincing leading operators to stock their brand of hard seltzer.
A leading drinks supplier strengthens relationships with soft drink consumers & enhances sales effectiveness.
CGA empower growth & double market share of a leading drinks supplier over five years.
Automated business intelligence reports & data feed enables On Premise sales & marketing strategies.
Maintaining growth, protecting brand equity and growing key consumer perception measures for a leading drinks supplier.
Nostalgia for holidays and a desire to broaden horizons will influence the way consumers choose wine when restaurants, pubs and bars reopen.
Consumer confidence about eating and drinking out has dropped by ten percentage points since October, CGA’s first 2021 Hospitality Consumer Forecast reveals.
Nostalgia for holidays and a desire to broaden horizons will influence the way consumers choose wine when restaurants, pubs and bars reopen.
As lockdowns and staff furloughing go on, research by CGA and CPL Learning highlights an increasingly pressing need for businesses to protect the wellbeing of their teams. Past surveys of the Hospitality Professionals panel of people working in frontline roles show many staff felt well supported in previous lockdowns.
New edition of the Market Recovery Monitor from CGA and AlixPartners sets out the lasting damage of the pandemic, with casual dining, independents and city centre operators among those hardest hit.
Post-lockdown reopenings could give brands new chances to generate guest loyalty, the latest edition of the GO Technology report from CGA and Zonal suggests.
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