CGA reports provide in-depth data & insight on the out of home market, ranging from business leadership, consumer research to market growth. All reports are free to download unless otherwise stated.
With more than half of US states legalizing both online and retail betting, while another eight states have legalized one type or another – betting is becoming more prominent amongst avid sports fans in the US On Premise.
Dopo le difficoltà che il COVID-19 ha avuto sul mercato italiano, la nuova ricerca CGA by NielsenIQ sui Barmen evidenzia il forte potenziale per una carriera di lunga durata ed esplora le opportunità per i fornitori di reclutare sostenitori per tutta la vita.
After the headwinds COVID-19 has brought upon the Italian hospitality market, new CGA by NielsenIQ Bartender research highlights the strong potential for long-lasting careers and explores the significant opportunities for suppliers to recruit life-long brand advocates.
Mixed drinks saw a significant uptick in sales following the reopening of the channel following COVID-19 lockdowns, as consumers looked to make up for lost time and partake in the drinks they struggled to recreate at home. This desire for more complex serves has not diminished this year, with interest in Cocktails remaining high across the 11 European markets surveyed in CGA’s OPUS research.
New CGA by NielsenIQ bartender and consumer research shows that bartenders are optimistic for the future, and their influence on consumer choice in bars and restaurants can be shaped by suppliers to capture long-term brand engagement.
Eine neue Barkeeper- und Konsumentenstudie von CGA by NielsenIQ zeigt, dass Barkeeper nach den Auswirkungen der COVID-19-Pandemie auf das deutsche Gastgewerbe optimistisch in die Zukunft blicken und ihr Einfluss auf die Wahl der Konsumenten in Bars und Restaurants von den Herstellern genutzt werden kann, um eine langfristige Markenbindung zu erreichen.
While Whiskey and Vodka remain firmly planted at the top spots in the category, as the only major Spirit category to show share growth thus far into 2022, Tequila’s growth is outpacing its counterparts in more than one price tier. CGA by NielsenIQ’s latest report explores the category’s growth and trends over the year.
The fast-paced evolution of innovative new payment methods is quickly replacing coins and notes in hospitality – what does this mean for restaurants, pubs and bars?
Evidence from On Premise markets around the world have shown that the Path to Purchase is fundamentally different now for many consumers. In CGA’s latest research, we examine these dynamics in Australia, and focussed on key areas of the consumer path to purchase.
Britain’s licensed sector has stabilised in the second quarter of 2022, the latest Market Recovery Monitor from CGA by NielsenIQ and AlixPartners reveals.
New survey from CGA by NielsenIQ and Fourth reveals solid profitability in the second quarter of 2022 but severe pressures on operational costs and labour shortages hit confidence
Top Cities research from CGA by Nielsen IQ and Wireless Social has provided monthly analysis of the vibrancy of Britain’s leading cities over the first six months of 2022. This is our summary of their performance.
Gin is one of the most popular spirits categories in On Premise venues across markets, with plenty of potential to grow further over the coming months. Graeme Loudon, managing director, EMEA, shares some of the latest gin consumer trends to help brands and operators inform their strategies.
New report from CGA by NielsenIQ and UKHospitality shows sales back to pre-pandemic levels – but 15% of roles remain vacant, costs are spiralling and consumer spending is being impacted by cost of living challenges
As the cost-of-living crisis mounts, research from CGA by NielsenIQ can help drinks brands optimise their positioning and gain share.
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