France’s On Premise scores Rugby World Cup boost

As the Rugby World Cup gets into full swing, CGA by NIQ’s research reveals the scale and value of consumers watching games in France’s bars and restaurants.


CGA by NIQ’s consumer research delivers many more exclusive insights into consumer habits and preferences in France’s On Premise, helping suppliers, manufacturers and operators to craft successful strategies and gain market share. OPUS also offers bespoke research to help businesses explore specific topics, categories, channels, occasions, demographics and dives into consumers’ behaviour with granular detail and analysis of how key trends are impacting the sector.  


You can download the full ‘France On Premise Consumer Pulse Report’ for free here.


To learn more about CGA’s OPUS in France and how it can help your business, please email


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