Latest Hospitality at Home Tracker from CGA reveals restaurants, pubs and bars’ at-home orders in March were more than quadruple pre-pandemic levels
Global On Premise consultancy CGA announced the launch of new On Premise research capabilities in Mexico.
Hospitality teams will return to the frontline with renewed confidence about safety and the future of the sector—but employers will have to work hard to keep them well and motivated.
CGA’s director of consumer research and marketing Rachel Weller looks back on past market trends to see how people’s drinking behaviours might change as hospitality reopens.
Most consumers will remain sharply focused on safety despite a growing boldness about going out as lockdown restrictions ease.
CGA’s Charlie Mitchell explores how COVID has changed consumer engagement with drinks, and highlights what drinks brands can do to prosper.
Consumers are set to prioritise eating and drinking out in their spending after lockdown, but remain cautious about longer term financial impacts of the pandemic.
Using data from across the globe, CGA’s Charlie Mitchell looks at major On Premise tequila trends and the opportunities for significant growth.
Global On Premise measurement, insight and research consultancy CGA is set to reveal a new-look brand and website this month as services are launched in new markets.
Around two in five licensed premises will have some kind of space to trade from when the market reopens for outside trading from Monday 12 April, the latest edition of the Market Recovery Monitor from CGA and AlixPartners reveals.
Operators and suppliers will have to appeal to a much changed consumer base split between enthusiastic and more hesitant users, the latest edition of CGA’s new Consumer Countdown to Reopening Series reports shows.
Consumers will have a renewed emphasis on brands’ contributions to local communities and environmental change when they return to eating and drinking out after lockdown.