맥주는 여전히 한국 온프레미스 소비자들이 가장 많이 찾는 주류지만, 국내외 브랜드 간의 경쟁이 심화되면서 카테고리 전반의 성장세는 둔화되고 있습니다. 맥주 브랜드는 어떻게 전략을 고도화하고, 시장 점유율을 확대하며, 장기적인 성공을 위한 포지셔닝을 강화할 수 있을까요?
The latest CGA Prestige Foodservice Price Index (FPI) indicates a continued easing of inflationary pressures, with the Index remaining relatively flat in February, falling by a marginal 0.1 point from January 2025.
The north of England is rich with opportunities for growth in the On Premise—but suppliers and operators need to adapt to some fast-changing dynamics to capitalise.
With the first of a string of Bank Holiday weekends approaching, CGA by NIQ research provides sales insights to help suppliers and venues take full advantage.
As Australia’s pub landscape evolves at speed, a CGA by NIQ webinar reveals top insights into consumers’ latest habits—and how suppliers can respond with winning strategies.
Our On Premise experts will present exclusive insights covering France, Italy, Germany, Poland, Netherlands, South Africa – exploring the themes shaping the channel dynamics.
Comme il est probable que les dépenses dans les bars et restaurants continuent à être soumises à des pressions en 2025, les fournisseurs devront redoubler d’efforts pour trouver des occasions de croissance; en offrant un mesure des ventes détaillée et des renseignements sur le consommateurs, CGA de NIQ est en pole position pour supporter votre développement.
With consumers’ On Premise spending likely to remain under pressure throughout 2025, suppliers will have to work hard to identify growth opportunities—and CGA by NIQ has the in-depth sales measurement and consumer intelligence that’s needed.
The cost-of-living crisis put a squeeze on British consumers’ spending over the festive season that has continued into 2025, CGA’s Christmas Report shows.
With 9 in 10 consumers ordering dessert during out-of-home visits, the opportunities for wholesalers and operators are anything but half-baked.
On Premise venues and suppliers have generated solid growth in drinks sales in March thanks to brighter weather, the Six Nations and St Patrick’s Day.
De Nederlandse horecasector is een evenwichtsoefening van unieke uitdagingen en substantiële kansen, en het OPUS-marktoverzicht 2025 van CGA by NIQ laat zien hoe drankmerken, leveranciers en horeca-exploitanten optimaal kunnen inspelen op het gedrag van belangrijke consumentengroepen.
The Dutch HoReCa sector is a balancing act of unique challenges and substantial opportunities – and CGA by NIQ’s OPUS survey reveals how drinks brands, suppliers and hospitality operators can optimally engage with key consumer groups.
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