With ‘Dry January’ leading millions of consumers to focus on the soft drinks market, a new report from CGA by NielsenIQ and Fentimans highlights the big sales opportunities in 2023.
Britain’s On Premise has recorded a third week of inflation-beating drinks sales growth—thanks in part to strong soft drinks spending during ‘Dry January’.
As Scotland celebrates Burns night, CGA by NielsenIQ reviews how suppliers and operators can reinvigorate Scotch Whisky sales in 2023.
CGA by NielsenIQ’s Karl Chessell was a guest on the Morning Advertiser’s latest Lock In Podcast. Here are five of his top messages about the impact of price rises on businesses and consumers.
With more consumers planning to visit Nightclubs compared to 2021, CGA by NielsenIQ’s latest research explores the desire to experiment within the On Premise and the opportunities this creates for drinks brands.
CGA by NielsenIQ’s latest Consumer On Premise Impact Report reveals that over half of US consumers have seen some type of drinks promotion in the On Premise in the last three months, with nearly 7 in 10 of these consumers taking part. Consumers who trial brands in the On Premise are also highly likely to repurchase these drinks again, reinforcing that these promotions can play a crucial role in developing customer loyalty.
The CGA Prestige Foodservice Price Index (FPI) ended 2022 at record highs, with the Food basket nearly one quarter higher than December 2021. The FPI full basket which includes beverages ended slightly below this level at 22.9%.
Managed restaurant groups’ delivery and takeaway sales ended 2022 at twice their pre-COVID level, CGA by NielsenIQ’s latest Hospitality at Home Tracker shows.
CGA by NielsenIQ’s latest BeverageTrak data reveals velocity uplifts over the 2022 festive holidays with eating-led venues benefiting most as consumers enjoy a restriction-free Christmas and NYE.
Trading patterns across days of the week have evolved since the start of the COVID-19 pandemic, with important implications for operators and suppliers.
Britain’s On Premise continued a solid start to 2023 drinks sales with double-digit growth on January 2022, the Drinks Recovery Tracker from CGA by NielsenIQ shows.
Unprecedented inflation in energy bills and other costs led to a net decline of 1,611 licensed premises in the fourth quarter of 2022, the new Hospitality Market Monitor from AlixPartners and CGA by NielsenIQ reveals.
Según las investigaciones más recientes de CGA by NielsenIQ en México, dentro de todas las categorías de bebidas alcohólicas, existe una clara preferencia de los consumidores por probar marcas nuevas primero en bares y restaurantes antes de comprarlas en tiendas, lo cual tiene importantes repercusiones para la creación de marcas.
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