Travelers who mix business with pleasure have sparked a phenomenon known as “bleisure” in the US hospitality industry. This hybrid form of travel has gained substantial momentum, with 3 in 5 consumers who visited hotels for business extending their trips for vacation purposes in the past 12 months.
As New Zealand consumers increasingly prioritise quality and taste, there’s a significant opportunity to fuel sales growth across premium categories in the On Premise.
Global leader in On Premise data and insights CGA by NIQ has launched its flagship On Premise User Survey (OPUS) in South Africa — and reveals South Africans are a highly engaged audience to the On Premise.
Brazil’s Gen Z consumers are no exception to the prominent moderation trend sweeping the younger generation across the globe.
New research from CGA by NIQ reveals there is substantial room to grow gin sales in Italy’s On Premise—but only if suppliers, brands, and venues strategically target the right consumers, channels, and occasions.
CGA by NIQ’s new On Premise Measurement (OPM) solution reveals. It sets out key trends in the beer category in Germany—and what suppliers and operators can to do to win in the market.
A rise in casual dining outlets is opening up new potential for spirits, beer and wine sales, CGA by NIQ’s latest On Premise Measurement (OPM) Report reveals.
An exclusive new report from CGA by NIQ shows how competitive socialising has become integral to Britain’s hospitality sector—and what suppliers can do to capitalise on the popularity.
CGA by NIQ’s Dani Rowlands and Reuben Pullan leveraged leading edge PubTrack data to bring fresh insights on the evolving dynamics of the pub market to September’s National Restaurant, Pub & Bar Show (formerly Casual Dining Show).
Ireland’s On Premise has seen some important shifts in category, occasion and channel trends this year—and CGA by NIQ’s On Premise User Survey (OPUS) provides an expert read on what’s coming next.
Widespread wet weather pushed On Premise drinks sales back into negative year-on-year performance last week, CGA by NIQ’s Daily Drinks Tracker shows.
New data from CGA by NIQ reveals the powerful impact of Labor Day on sales through bars and restaurants in the US.
Exclusive new research highlights cordial sales in Canada’s On Premise and the value their drinkers bring to venues.
CGA by NIQ’s REACH research shows consumers around the world are shifting to earlier On Premise occasions—with important implications and new opportunities for drinks suppliers.
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