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Consumer Research

How to engage Gen Z

CGA by NIQ’s research shows Gen Z is one of the most valuable cohorts for On Premise suppliers and operators—but it is also one of the hardest to reach.

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Consumer Research

Protecting the humanity within hospitality

Reuben Pullan, Senior Insight Consultant at CGA by NIQ, draws on CGA’s datasets to share his perspective on the state of the hospitality industry and assess the potential impact of the recent Budget announcement.

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Consumer Research

Brewing Trends: Coffee consumption in Austria’s On Premise

Coffee in Austria is more than just a morning ritual. It’s a cultural experience spanning generations. CGA by NIQ’s latest Coffee REACH Spotlight Report delves into coffee consumption in Austria’s On Premise sector, uncovering the latest trends, preferences, and opportunities for brands, suppliers, and venue operators to leverage every last latté.

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Consumer Research

Big Wins for Drinks Brands in US Hotel Grab & Go Boom

The US Hotels Beverage Study 2024 from CGA by NIQ accents the evolving role of grab & go amenities in US hotels – a trend signposting considerable opportunities for drinks brands to strategically deploy their sales teams, target high-value sales and increase distribution.

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Tag: GO Technology

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