Bartender recommendations play a significant role in influencing consumer drinks choices across the globe. As such, bartender advocacy and training programmes are key mechanics used by brand owners to drive consumer consumption and market share.
CGA by NielsenIQ, a leader in gastronomy sales measurement, has announced the launch of its core On Premise Measurement (OPM) solution, delivering Beer category insights – the next step towards complete beverage alcohol measurement in the market.
Deliveries and takeaways now account for nearly a quarter of all sales at Britain’s leading restaurant groups, having doubled since the start of the COVID-19 pandemic.
A major industry report by botanical brewing brand, Fentimans, has revealed the five key trends set to impact the OOH and hospitality sector in 2023.
Britain’s On Premise recorded solid year-on-year growth in the first half of November—but with inflation now topping 11%, sales remain well below 2021 in real terms
One in nine hospitality jobs remain vacant despite recent improvements in recruitment, new surveys from CGA by NielsenIQ and Fourth reveal.
The latest consumer research conducted by CGA by NielsenIQ into Australia’s pubs, bars and restaurants highlights that there are significant opportunities for sports betting companies to engage with viewers of large sporting events.
An inspiring new generation of entrepreneurs are shaking up hospitality, creating pubs and restaurants that properly represent and support their diverse communities.
Major sporting events have always had a major influence on drinks consumption and consumer behaviour in the On Premise. With the FIFA World Cup Qatar 2022 about to kick off, there’s no better time for venues and drinks suppliers to optimise the opportunities presented by the biggest event in football’s calendar.
How has Canada’s On Premise changed since the end of COVID-19 restrictions, and what’s coming down the line in 2023?
En vísperas del inicio de la Copa Mundial de la FIFA el 20 de noviembre, la más reciente investigación de CGA by NielsenIQ revela que casi tres cuartas partes de los consumidores mexicanos tienen previsto ver el torneo en bares y restaurantes, y la mayoría de estos consumidores seguirán viéndolo incluso si México queda eliminado.
Ahead of the FIFA World Cup kicking off on November 20, CGA by NielsenIQ’s latest research reveals that nearly three-quarters of Mexican consumers are planning to catch the competition in bars and restaurants – and the majority of these consumers will continue watching even if Mexico are knocked out.
The CGA Prestige Foodservice Price Index (FPI) continued its relentless upward march again during October to hit 19.9%—a ninth consecutive month of double-digit inflation.
Vodka is one of the more popular spirits in the US On Premise, with the category’s popularity only increasing with consumers’ growing interest in Cocktails. However, Tequila has experienced significant growth in bars and restaurants across the US, with CGA by NielsenIQ’s latest OPM data examining which category is now leading.
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