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GO Technology

Age Matters: How Different Generations View Hospitality Annoyances

Critical generational differences in hospitality expectations are both rife and highly nuanced. The latest GO Technology report from Zonal, powered by CGA by NIQ, sheds light on the distinct frustrations and needs of various age groups, and provides signposts for venue operators to multiply consumer satisfaction and loyalty.

Consumer Research

Talking responsibly about drinking in the On Premise

Charlie Mitchell, CGA’s Head of Insights and Consumer Research, stresses the importance of the On Premise sector adjusting to changing consumer views on alcohol. He supports encouraging responsible drinking to match the rising emphasis on mental health and the expanding “sober-curious” trend.


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