The latest insights & news from CGA

CGA

Latest News

  • Order by

  • Country

  • Solutions

  • Topics

  • Product

  • Reset

    Reset
Consumer Research

Activating Canada’s On Premise: Ten takeaways from a CGA by NIQ webinar

Where are the growth opportunities in Canada’s On Premise, and how can suppliers influence paths to purchase? An exclusive ‘Activating Canada’s On Premise webinar hosted by CGA by NIQ’s experts shared some of the answers, with insights from a wide range of sales measurement and consumer research solutions. Here are ten of the top takeaways.

READ MORE
Consumer Research

Premium brands can take flight in Airport Bars

The US On Premise sector has seen a notably positive trajectory this year, presenting ample opportunities for businesses to capitalize on in the months ahead. Drew Hummel, Client Solutions Director at CGA by NIQ, examines the opportunity offered to brands, suppliers, and operators that can successfully navigate the airport channel.

READ MORE
Consumer Research

Location, Location, Motivation

The latest CGA by NIQ’s market-leading insights reveal a tale of two halves in the On Premise across the Isle of Ireland, with distinct consumer behaviours, preferences, and motivations in towns and cities compared to rural and suburban areas.

READ MORE
Cocktails

How Signature Cocktails are driving footfall in Italy’s On Premise Venues

A current standout trend in the Italian On Premise market is the rising interest in signature cocktails. CGA by NIQ’s latest On Premise Consumer Pulse Report, driven by market-leading OPUS analytics, provides valuable insights into the growing appeal of signature cocktails and the factors influencing consumer choices when out in bars, cafés, restaurants and other venues. In turn, it equips drinks suppliers, brands, and venue operators with the knowledge to stay ahead of trends, heighten customer engagement, and drive sales.

READ MORE
Cocktails

How to win in mixed drinks in France

Cocktails are a very popular part of the drinks mix in France’s On Premise—and exclusive new research from CGA by NielsenIQ reveals how suppliers and manufacturers can maximise their sales and win share.

READ MORE

Subscribe to our newsletter

Access the latest On Premise news and reports by signing up below. 

CGA