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Category: UKHospitality

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Dark, White, and Premium: GB’s On Premise rum market in 2024

Using the latest CGA by NIQ’s On Premise Measurement data, Client Director – GB Drinks Violetta Njunina highlights the promising performance of dark and white rums within Britain’s On Premise market. She also delves into an analysis of venue types where the broader rum category has demonstrated robust performance, providing insights for brands and On Premise businesses to effectively capitalise on these opportunities and drive positive growth.

Daily Drinks Tracker

Drinks sales warm up in May after tough April

On Premise drinks sales have fallen year-on-year for the fifth week in a row, CGA by NIQ’s Daily Drinks Tracker shows—but there are welcome signs that May will be a brighter month for operators and suppliers.


Category: UKHospitality

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