
The enduring appeal of soft drinks in the On Premise
When it comes to consumption in the On Premise, much of the conversation surrounds the mega categories of Beer, Spirits and Wine – but that would be ignoring a significant player: Soft drinks.
When it comes to consumption in the On Premise, much of the conversation surrounds the mega categories of Beer, Spirits and Wine – but that would be ignoring a significant player: Soft drinks.
Hospitality businesses face a damaging combination of mounting costs and supply problems, CGA and Fourth’s new Business Confidence Survey reveals.
July’s like-for-like (LFL) sales at Britain’s top managed pub, bar and restaurant groups held steady against pre-COVID-19 levels of July 2019, the latest Coffer CGA Business Tracker reveals.
The City of London (the capital’s Square Mile district) has seen a net decline of one in seven (14%) licensed premises since March 2020, the new Market Recovery Monitor from CGA by NielsenIQ and AlixPartners reveals.
The post-lockdown return to market has seen a growth in demand for premium serves amongst treat-seeking consumers. But, the price of cocktails is rising, against a broader market backdrop of growing inflation and a cost-of-living crisis.
A winning combination of the Euros final, the return of the Premier League and good comparative weather contributed to On Premise drinks sales defying current pressures in the latest week. As a result, they helped contribute to the best average value growth since the Jubilee weekend two months ago.
The On Premise has always been key to driving growth in drinks sales, building brand loyalty amongst consumers, and is an important channel for NPD. It’s no secret that following the reopening of the On Premise post-pandemic, consumer tastes have shifted. However, the increases in inflation and cost-of-living pressures have meant that consumer trends are continuing to evolve rapidly.
New research from CGA by NielsenIQ highlights the opportunity for beverage suppliers to influence drinks choice when a branded spirit is listed as an ingredient on cocktail menus in bars and restaurants.
CGA by NielsenIQ’s July On Premise Impact report for the Canadian market, highlights a popularity with drink-led venues and in turn, high engagement with the late evening/night time visitation – especially amongst neighbourhood bars, Sports bars, casinos, and nightclubs over the weekend.
Consumer cocktail preferences are changing as summer heats up and mid-week is driving velocity growth, CGA by NielsenIQ’s Cocktail Sales Tracker reveals.
Latest edition of the CGA by NielsenIQ Prestige Foodservice Price Index reveals a fifth consecutive month of double-digit percentage inflation.
CGA by NielsenIQ has partnered with the Drinks Association with the intent to capture, preserve and shape the future of the On Premise experience in Australia as well as providing valued services and insights to the Australian drinks industry.
London and the North West are both key markets for On Premise suppliers. But CGA by NielsenIQ’s OPM data reveals some significant differences in consumers’ habits and preferences in the two regions.
Access the latest On Premise news and reports by signing up below.
View our privacy and cookies policy.