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Day: June 5, 2024

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Consumer Research

Summer sips driving success in Germany’s On Premise

The latest CGA by NIQ Germany On Premise Consumer Pulse Report sheds light on the shifting patterns of seasonal drinks consumption among German consumers, revealing compelling data to help the industry understand and adapt effectively to these shifts.

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Consumer Research

South Africa’s On Premise: CGA by NIQ’s snapshot of trends

With CGA by NIQ’s research showing seven in ten consumers visit South Africa’s bars weekly, drinks suppliers have some major opportunities for growth. In a recent interview with the country’s Hot 102.7 radio station, CGA’s George Argyropoulos explained some of the big trends to watch. Here’s what he told listeners.

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Consumer Research

Is the On Premise still the land of indulgence?

Charlie Mitchell, CGA’s Head of Insights and Consumer Research, explores whether the On Premise is still the land of indulgence. Traditionally known for extravagance, new global research reveals a shift as consumers increasingly prioritize low-sugar, low-fat, and low-calorie options. This trend indicates a growing preference for moderation even in settings once dominated by indulgence.

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Day: June 5, 2024

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