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Focusing on the top 1% of bars and bartenders has been effective for drinks brands, but expanding efforts to the ‘Second Division’ can drive deeper connections and boost sales. Charlie Mitchell, Head of Insights and Consumer Research, highlights the importance of engaging a broader range of venues and bartenders through grassroots training and experiences fosters brand loyalty.
Packaged snacks remain an integral part of the pub experience, with strong commercial potential for food suppliers and venue operators who understand what motivates consumer choice.
Gen Z hold the keys to growth in the global On Premise, and a new CGA by NIQ webinar reveals what suppliers and operators can do to secure their spend.
Britain’s leading restaurant groups achieved fractional year-on-year growth of 0.7% in their delivery and takeaway sales in March, CGA by NIQ’s Hospitality at Home Tracker reveals.
With consumers’ drinking habits evolving fast and cocktail occasions shifting to earlier dayparts, CGA by NIQ’s exclusive reports reveal how refining serves can help brands and operators seize new opportunities.
Warm weather, school holidays and Easter combined to make it a bumper first half of April for On Premise drinks sales, CGA by NIQ’s Daily Drinks Tracker shows.
Matthew Crompton, CGA by NIQ Vice President On Premise, talks the latest data, statistics, and market trends for Bar & Restaurant News: On Trend in the On Premise.
Periods of bright weather helped Britain’s leading managed pub groups achieve 3.6% growth in like-for-like sales in March, the new CGA RSM Hospitality Business Tracker reveals.
Social media is reshaping the On Premise outlook in many and varied ways, from picture perfect cocktails to behind-the-bar personalities with growing followings, and with it presents new influences in brand engagement.
La pasión de los consumidores españoles por el canal On Premise ofrece grandes oportunidades de crecimiento para los proveedores, fabricantes y operadores; sin embargo, para triunfar es imprescindible comprender en profundidad sus necesidades y hábitos.
Spanish consumers’ love of the On Premise provides suppliers with great growth opportunities—but a deep understanding of needs and habits is needed to succeed.
Britain’s pubs, restaurants and hotels market has achieved marginal growth in outlets over the last 12 months, the new Hospitality Market Monitor from CGA by NIQ and AlixPartners shows—but significant new costs may now jeopardise stability.
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