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On Premise measurement, research & insight for brands & businesses in the Pacific region
Moving at the speed of the market, CGA’s market measurement capabilities track & analyse billions of rows of data, building a brilliant picture of the On Premise.
We deliver high-quality, in-moment intelligence & track sales performance vs market competitors at both category & product level to help you reach your goals faster.
With CGA’s location & sales planning expertise, confidently explore the Pacific On Premise market so you can uncover strategic opportunities.
Driven by the most complete & comprehensive outlet directory, gain access to outlet segmentation, advanced targeting, consumer demographics & feature lists to build outlet lists relevant to your strategic goals.
Scott has led all new market development activity for the newly formed ‘CGA by NIQ’ business which includes oversight of all new market assessment, solution building and launch, sales, in-market recruitment and team development and top-to-top client engagement and consultancy.
Since 2022, Scott and his team have successfully launched first-to-market On Premise measurement, consumer and strategic consultancy services in Germany, Italy, Brazil, South Korea, Japan, Taiwan, Singapore, Thailand, Vietnam, Indonesia, Malaysia, Philippines and most recently, South Africa.
Managing director: Emerging Markets
CGA works with leading food & drink suppliers & hospitality operators across the Pacific, providing unique expertise
across all parts of the On Premise route to market
Outlet Index is a digitally acquired view of which outlets in any territory are open & trading, alongside a view of which trading style they fall under
REACH compares key On Premise consumer metrics across 24 markets to uncover global trends. Understand how consumer attitudes motivations & need states are driving On Premise behaviours & category dynamics.
Available in all markets
Market measurement data for all Beverage Alcohol and Soft Drink categories and brands.
Track consumer eating & drinking out behaviours, understand size of the prize opportunities for brands & categories by occasions & channels
Available in all markets
Consumer data analysis tool giving you a 360 view of consumers in the On Premise.
To learn more about how location planning can help your business, please get in touch.
Driving On Premise businesses and brands through phenomenal data & expert insight. Powered by NIQ
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