GO Technology

GO Technology is CGA and Zonal's joint research platform investigating consumer behaviors and
attitudes towards digital technology in the On Premise.


October 2020
Being viewed as a sustainable hospitality business is important for today’s consumers. This report details what GO Technology’s exclusive research reveals about their views and attitudes to food waste in particular.

‘Consumers are becoming more and more aware of the scale of food that is wasted in restaurants, pubs and bars, and the pandemic has deepened their interest in sourcing and food miles. People are asking increasingly challenging questions about sustainability—and there is no hiding place on this issue for brands…” Karl Chessell, Business Unit Director – Food & Retail, CGA.

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