Consumer pulse survey

June 2021

Consumer set to head out for the Euros


CGA’s latest consumer research shows that just over half (54%) of this potential Euros market is aged between 25 and 44, with a 50:50 gender split. Many of the fans are already high engagers with the On Premise, with nine in ten (90%) having already returned to venues since the start of indoor service on 17 May.


CGA’s consumer pulse survey reveals major potential from football in reopening venues

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