CGA prides itself on strong partnerships with hospitality operators, large & small. Our data partnership agreements, combined with CGA's research & insight, enables us to help hospitality grow.
Sales benchmarking
Price & range analytics
Outlet & location data
Consumer behaviour
Sales benchmarking
Outlet & location data
Price & range analytics
Consumer behaviour
Sales benchmarking
Outlet & location data
Price & range analytics
Consumer behaviour
Understand if your performance is indicative of the market or isolated
Assess more holistically if strategies as price increases, discounting or promotions are achieving the best return on investment
Compare with accuracy & understand current market data & report back to your stakeholders & investors
Appeal to target consumers by understanding motivations for visits, consumer needs & drivers of satisfaction
Know how your guests interact with the market (& with your competitors)
Benchmark your guests’ satisfaction measures against key competitors to drive visits
Understand occasion usage, day parts, food & drink preferences, & how this compares against your competitors
Understand the size and shape of the hospitality market & how this is changing over time
Identify the most profitable locations for new openings
Benchmark against your local competition
Pinpoint your ideal local consumer & how they eat, drink & play
Decide where to expand based on your success metrics
Compare your price-points to key competitors or market segments
Keep track of market inflation ensuring your prices keep in step
Analyse the relationship between price and volume – optimising price and differential to drive sales
Understand differential pricing intervals across products and ranges
Maximise profits by implementing regionally sensitive pricing
Optimise your food and drink menus by evaluating the strength of your sales against the wider market or market segment
Refine your marketing strategies by understanding how you perform on key dates and trading hours
Track sales performance of categories to uncover trends
Identify opportunities for upsell with basket analysis and transaction level insights
Combine food and drinks sales data with consumer preference data to identify the brand and category mix that’s right for you
Evaluate consumer perceptions and NPS scores for drinks brands to make listing decisions that attract your target consumers and grow your overall sales
CGA is proud of the work that we do with our clients. As this work is of high strategic importance, some of our case studies have been anonymised. View all case studies here.
“Through online surveys, a series of focus groups and clever benchmarking, analysis and industry insight from CGA, we uncovered key focus points to attack.”
Hospitality’s leading sales barometer – track total & like for like sales free of charge when you join the cohort
Available in Great Britain
Online directory of all licensed venues, with estate optimisation & location planning capabilities
Available in all markets
Daily sales benchmarking – compare your performance against your competitor set
Available in Great Britain
Transaction level insights and basket analysis – measure your marketing activity & benchmark performance
Available in Great Britain & the United States
Track size and shape of the Hospitality sector & trends impacting the market landscape
Available in Great Britain
Local market price benchmarking – compare prices of your key items with other local venues
Available in Great Britain
Track hospitality chain visits, usage, NPS scores, drivers of satisfaction, plus drinks brand & category preferences at chains
Available in Great Britain & The United States
Track consumer eating & drinking out behaviours, understand size of the prize opportunities for occasions & channels
To learn more about how CGA can help your business, please get in touch.
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