GO Technology

GO Technology is CGA by NIQ and Zonal's joint research platform investigating consumer behaviors and
attitudes towards digital technology in the On Premise.

May 2023

New insight identifies which consumers have the most influence in deciding which hospitality venues to visit and the factors influencing their decisions.

The latest GO Technology report from leading hospitality tech provider Zonal and insight consultancy CGA by NIQ, reveals that those aged 55+ are the key decision makers when it comes to choosing which hospitality venues to visit. The report also explores how valuable those who influence are and the factors influencing which venue consumers visit. 

Download the latest GO Technology report.

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